Marketing Manager-Campaigns

(Added by Administrator)

Permanent Lahore 1 year ago

is looking for Marketing Manager-Campaigns. Given below is the description of the job:

Requirements


Bachelor’s degree in Marketing or Communication
At least 3 years of experience in marketing, brand management, user analytics, and/or consulting experience in a fast paced environment is expected
Experience creating agency briefs and business cases
Experience making data-driven strategic marketing decisions using funnel tracking and other analytical tools
An eye for design, strong written communication skills (English and Urdu) and ability to craft a brand voice 

Responsibilities


Insight led Strategy: Build our marketing strategy around customer insights, drawing inspiration and data from varied sources and integrating them creatively
Opportunity Identification: Quantify everything you do by leveraging data, conducting analysis and experimentation to identify highest value opportunities for communication channels to users and driver partners
Campaign Planning & Prioritization: Structure communications in a milestone- vs. time-based fashion, meaning that this is less about a plug-and-play communications strategy and more about targeted outreach based on need and opportunity
New Communication Channels: Help develop channel efficiency and effectiveness for our campaigns to maximize impact and growth
Identify strategic areas to grow the Uber brand and build awareness in our cities
Informing Promotional Spend Decisions: Act as a thought partner to the Head of Marketing and General Manager concerning decisions on how to best deploy the promotion budget in order to accelerate market penetration 

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Job Overview

Location

Lahore

Salary Range

Minimum Experience

3 Years

Industry

Transportation

Department

Marketing

Number of Positions

1

Posted Date

21st February, 2018

Expiry Date

28th February, 2018